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How much to invest in advertising: how to define a monthly budget between 3% and 5% of your revenue
One of the most common questions in marketing is also one of the most poorly answered: how much should a company invest in advertising? Many…
Read article →Digital marketing for companies: how to know if your investment is generating real results
Many companies invest in digital marketing without having clarity on whether it is actually working. They publish content, manage social media, invest in paid advertising,…
Read article →Marketing agency or strategic consultancy: which does your company really need?
Many companies approach marketing with the wrong question: “What service do we need to hire?” The usual answer tends to come quickly: social media, paid…
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